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Our latest market research on the two largest sending countries to U.S. institutions. All about what drives students' education decisions.
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Recruiting Intelligence Blog: Recent Posts

Trump v. Harris: New Student Sentiment Analysis

Our new Know Your Neighborhood (KYN) 2024 Student Sentiment Analysis is a follow-on report to our previous US election research published in June. This one provides the nuance behind the stats. And yes, there’s a clear Trump factor with some...

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Why Personas Get a Bad Rap

Imagine a mid-size, private university, call it Opportunity University, gearing up for a recruitment push in Vietnam – a new target market for the institution. Excited by the potential and the green light from the provost, the nimble...

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5 Student Recruitment Markets Worth Considering

The US continues to be a top destination for international students. As other anglophile countries find new reasons to limit their student intake (we’re looking at you Canada, Australia, and UK), there is still competition for student attention....

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